Tag: Google Adwords

The Importance of Google Analytics Google Analytics is a very important online digital marketing tool, but seriously under used by most businesses. It allows you to measure the results of individual campaigns in real-time, compare the data to previous periods, and so much more. Here are some of the reasons that you should be using Google Analytics to measure the success of

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Ecommerce is endowed, with nearly 15 % of all retail sales taking place online in 2019 according to the U.S. Commerce Department, and the ecommerce market share is only expected to rise in future years. This may make you feel optimistic about your own ecommerce business, whether it’s already up and running or you’re still in your planning (or on

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6 Ways to Protect Yourself From Hackers Where was the last public place you visited that had Wi-Fi? These days, nearly every coffee shop, library, airport and hotel offer a way to access the internet from your cell phone or other mobile device. That means the information you have on your phone could be available to hackers in the area

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ReactJS is an open source JavaScript library designed by Facebook for creating rich and engaging web apps fast and efficiently with minimal coding. The core objective of ReactJS is providing the best possible rendering performance. Its strength comes from the focus on individual components. Instead of working on the entire web app, ReactJS allows a developer to break down the

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,Website/web applications have become an essential component of business in today’s world. By using the website and web applications, businesses can now develop and become simpler, and achieve its objectives much faster. These applications can help target numerous clientele and customers at a time. Organizations are rapidly embracing this aspect of the internet by creating website and web applications with

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Google has announced that in order to help mobile searchers understand your website better in mobile search results they’re changing the way they appear on the screen. The change involves updating the algorithms that display URLs in the search results, so that they show the real-world name of the site instead of the domain name. The move is intended to

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Sourabh katare shares his insights into SEO best practice as a key part of  Strivens Tech’s web marketing services. There are plenty of operators out there who claim to offer better search engine rankings for your website. They fill your inbox, phone your office and bombard you with technical babble about how they can drive more visitors to your website

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Website marketing experts have been talking about converting clicks to customers since the mid-2000s, as more people had come to realise that a higher volume of traffic did not equate to the same percentage of increase in sales. But how do you convert clicks to sales?   Conversion Rate Optimisation – what does it really mean? Conversion Rate Optimisation (CRO) is

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Let’s start with one simple fact: your business needs a social media presence. It doesn’t matter if you run a small local shop or a big national company. Social media is an essential piece of your business marketing strategy. Social platforms help you connect with your customers, increase awareness about your brand, and boost your leads and sales. With more than

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Top 10 CRO fails that has traffic leaving your website as soon as they find it 1. Low quality visuals One of the key reasons people navigate away from a website in the first few seconds are to do with the visual design. If the design layout looks suspect or unprofessional, or is not connecting the visitor with your business in a

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