Tag: Google Adwords

29
Feb

When is the right time to invest in a website?

As a business mentor and online specialist, I often get asked; when is the right time to get a website. My answer is always: at what point is NOT having a fully functioning, professional website costing you money? How much business are you potentially losing because of your lack of an online presence? The same applies for businesses with out

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25
Feb

Google Analytics: the golden key to get more business from your website – but why don’t we use it?

Strivens technologies registers all our clients’ websites with Google Analytics. It’s actually free to everyone with a website, and makes it possible for you to access all the data available about your website, from where the traffic is coming and what demographics and behavioural information you can gather about the visitors to your site. The reality is most people don’t even look at

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20
Jan

What is event tracking and how does it help my business?

Event Tracking is a very flexible way to track onsite campaigns and individual visitor actions on a web page. It can help you identify visitor behaviour to accurately measure traffic flow for specific things. This helps you to make more informed decisions around getting better engagement rates for your web marketing efforts, and improving the pathways to information on your

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