Quick Summary: The success of any website entirely depends on how its web design is. Whether the designers have taken the utmost care or not while developing it. Your nicely designed site which includes usability and utility determines the success and not the visual design. Since your site is the face of your business and most potential customers will visit
The Importance of Google Analytics Google Analytics is a very important online digital marketing tool, but seriously under used by most businesses. It allows you to measure the results of individual campaigns in real-time, compare the data to previous periods, and so much more. Here are some of the reasons that you should be using Google Analytics to measure the success of
6 Ways to Protect Yourself From Hackers Where was the last public place you visited that had Wi-Fi? These days, nearly every coffee shop, library, airport and hotel offer a way to access the internet from your cell phone or other mobile device. That means the information you have on your phone could be available to hackers in the area
SEO: it’s true, those three innocent letters have us mousing over the Delete button as soon as they appear in our inbox. And yet, at the same time, we find ourselves wondering if maybe we are missing out on something important that will earn us more business through our websites. Like candy in the outstretched hand of a stranger, we want what
Metadata is an important concept in your online presence. It can be explained as a set of terms used to describe and categorise content. Put simply, metadata is information about data, content and website pages. Its literal meaning is “data about data”. It’s the background information that explains appropriate characteristics of the data such as content, quality and condition. It
Here’s 10 Reasons Why You Should Have an eCommerce Website In this day and age, with the growing popularity of the online Internet and technological advancement, is it much quicker and easier to buy and sell online now than ever. Internet users are no longer limited to sitting at desktop computers in order to do research or send emails. People
Google has announced an important update to its web browser (Chrome 62) to show a “NOT SECURE” warning when users enter text in a form on an HTTP page. HTTP (HyperText Transfer Protocol) and HTTPS (HyperText Transfer Protocol Secure) are both protocols for passing information between web servers and clients. HTTPS is a secure connection, whereas HTTP is unsecure. From
Let’s start with one simple fact: your business needs a social media presence. It doesn’t matter if you run a small local shop or a big national company. Social media is an essential piece of your business marketing strategy. Social platforms help you connect with your customers, increase awareness about your brand, and boost your leads and sales. With more than
Top 10 CRO fails that has traffic leaving your website as soon as they find it 1. Low quality visuals One of the key reasons people navigate away from a website in the first few seconds are to do with the visual design. If the design layout looks suspect or unprofessional, or is not connecting the visitor with your business in a
Strivens technologies registers all our clients’ websites with Google Analytics. It’s actually free to everyone with a website, and makes it possible for you to access all the data available about your website, from where the traffic is coming and what demographics and behavioural information you can gather about the visitors to your site. The reality is most people don’t even look at